Below, is a presentation I gave at Sponsors of School Publication Conference at Webster University. In speaking with students, I encouraged them to become both curators and cultivators of ideas. The future of media is storytelling, and companies will need journalism students with multimedia know-how to be content creators. This, takes practice. Don’t wait!
The inspiration for this topic comes from my fascination with the question itself–what IS content? Can it be defined? Is it an abstract concept? Who are the creators? Who are the consumers? How are they consuming?
Also, I found this presentation on storytelling from @JESS3 co-founder and @Forbes contributor Leslie Bradshaw to be extremely motivating for new media enthusiasts like myself with a journalism background.
I caution students that they cannot cultivate ideas unless they are actively consuming “good stuff.” Where do we find this nutritional intake of information? In the spirit of Maria Popova’s “rabbit holes” — if you love the topic of information architecture and discovery on the Internet, her post Introducing The Curator’s Code: A Standard for Honoring Attribution of Discovery Across the Web might be of interest to you.