Each January, I teach a three-week course called, Creating and Managing Your Online Personal Brand. You may recognize the course by it’s yummy hashtag, #PBandJterm (PB = personal branding + Jterm = Lindenwood’s January term). In the 12-day course, I emphasize three areas with students: creation, curation, and community. Below, is a brief overview of [...]
Tag Archives: Personal Branding
New to Twitter? Meet 15 People Media Students Should Follow
This is an introduction to 15 people you should be following on Twitter, especially if you are a student in communications. These are media types, covering a broad spectrum of topics, from public relations to journalism to social media.
A Look Back At Teaching A Personal Branding Course
During Lindenwood University’s January term 2011, I had the opportunity to teach a special topics course I created called, “Creating and Managing Your Online Personal Brand”. Since then, I’ve received several requests for information about the material we discussed.
About
Associate Professor of Communications, Journalism Dept. Chair, Lindenwood University, St. Charles, MO Courses for 2012-2013: Introduction to Journalism, Online Journalism, Broadcast Newswriting, TV Reporting, TV News Production, Special Topics: Creating and Managing Your Online Personal Brand
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Teaching with Tumblr
- It’s time for local television stations to optimize for the web and mobile
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Stop waiting for permission to create
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Three C’s of personal branding for students
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Information is disposable, experiences are not — a challenge to evolve beyond testing
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New to Twitter? Meet 15 People Media Students Should Follow
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From Gutenberg to PittPatt – 4 takeaways from the first day of Journalism Interactive
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Twitter v. Facebook, A Tale of Two Experiences
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Taking on the collaborative classroom
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Data visualization and inspiration — 6 takeaways from Journalism Interactive day two