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Tumblr pbandjerm

Teaching with Tumblr

I’m a big fan of finding ways to utilize new media in my classes. Blogger?  That’s so 2007.  Wordpress?  On it.  Twitter?  Got five accounts. Enter Tumblr.  Yes, the cat-GIFing, Don Draper-ing, McKayla not-impressing meme-loving bulletin board of a social media site.  How can this possibly be used for education? After some experimentation, I think [...]

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It’s time for local television stations to optimize for the web and mobile

Have you visited a local television news station’s website lately?  If not, take a moment and Google your favorite. Or, click here. It doesn’t matter which station I link to, because just about every one you visit has similar problems I would like to address in this blog post.  Some disclaimers: First, I am an [...]

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Stop waiting for permission to create

Stop waiting for permission to create

In 2007, I began requiring students to blog their assignments in my introductory mass communications course.  At the time, it sounded cutting edge, even for 2007.  Over the last six years, I’ve continued this online publishing expectation for my students.  When you teach in journalism and communications, having students publish class material to a blog [...]

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4 Cs of PbandJterm

Three C’s of personal branding for students

Each January, I teach a three-week course called, Creating and Managing Your Online Personal Brand.  You may recognize the course by it’s yummy hashtag, #PBandJterm (PB = personal branding + Jterm = Lindenwood’s January term).  In the 12-day course, I emphasize three areas with students: creation, curation, and community.  Below, is a brief overview of [...]

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Information is disposable, experiences are not — a challenge to evolve beyond testing

Information is disposable, experiences are not — a challenge to evolve beyond testing

  Students hate taking tests. I hate giving them. Then why do it? I find myself asking this question each time I stand at the front of the room while my stressed students attempt the obligatory information regurgitation from class discussions.  Using tests as a model for assessment bothers me on an intuitive level.  It [...]

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AR Panel

Speaking on a media literacy panel…

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